The deal between YouTube and Activision Blizzard for the streaming rights to the Call of Duty League, Overwatch League and Hearthstone esports is reportedly worth roughly $160 million over three years according to Adam Stern at The Esports Observer. The previous media-rights deal between Twitch and The Overwatch League was $90 million over two years. The deal reportedly includes significant incentive clauses for ad sales and viewership targets.
The Entertainment Software Association put out a press release regarding the Electronic Entertainment Expo (E3). Registration will open on Monday.
“We are working to make E3 2020 a more interactive and immersive experience with a show floor that will amplify our exhibitors, their innovations, and announcements,” said Stanley Pierre-Louis, President and CEO of the ESA. “The E3 experience is an industry showcase like no other. It connects media, brands, innovators, and super fans with one another.”
Longtime gaming journalist and personality Geoff Keighley, host and creator of The Game Awards, will not be attending E3 for the first time in 25 years. Keighly was the producer of the E3 Coliseum. He made a statement on Twitter that you can find here. Full story on his departure from E3 with Gene Park at The Washington Post.
The next big unexpected celebrity to sign an exclusive streaming agreement is Ronda Rousy. The celebrity fighter has signed on with Facebook Gaming. The former UFC champ is a huge video game fanatic, and will begin her streaming journey on Tuesday with Pokémon: Sword and Shield. Full story with Kat Tenbarge on Business Insider.