Microsoft celebrated the official launch of their next generation consoles yesterday. People all over the world finally got their hands on the Xbox Series X/S. As Dina Bass from Bloomberg will tell you, a console launch is a very carefully coordinated event. As we nerds like to say, “everything changed when the fire nation attacked.” In this case, the fire nation is a deadly virus. “Everyone has a plan until a global pandemic punches you in the face,” said Jerret West, the marketing chief for Microsoft’s Xbox. Find out what launching the next generation of Xbox’s in a global pandemic was like.
Tomorrow is Sony’s turn to launch their next generation console. The PS5 will become available to consumers beginning tomorrow. One of the most talked about things with the console is its look. Mainly, it’s huge! Far larger than pretty much any of its predecessors. It also looks much different than any of the PlayStations before it. A new sleek, futuristic looking, white design replaces the old more classic shiny black box. Yujin Morisawa, the man behind it all, talks about his inspiration for the look of the new console. Not to mention, how the original design actually had it be much larger. Joe Moore at The Washington Post has the full story.
If you asked most teenagers how much a video game costs, you would probably get a similar answer from most. “$60” It’s been that way for quite a while now. $60 games go back to the late 90’s, although the price was more consistent and became the default in the mid 2000’s. That is now over. The default price of games starting with this next generation will be $70. It is a change that publishers see as long overdue. In the US, thanks to COVID-19, there is a bit of an economic crisis, but the price hike will move forward regardless. Olga Kharif and Takashi Mockizuki at Bloomberg have the full story.